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¿Cómo se comparan WordPress y un sitio web personalizado?

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28 / 09 / 2022

Experiencia con el CMS

El área de administración de WordPress es la razón por la que muchos sitios web acaban perdiéndose en los rincones oscuros de Internet. Es un área de administración estandarizada que tiene que adaptarse a cualquier cliente de WordPress, sin importar el tipo o el tamaño del sitio web que esté gestionando.

Nuestras áreas de administración diseñadas a la medida se construyen en torno a tu empresa.

  • Obtén acceso directo a todas las aplicaciones que utilizas para dirigir tu empresa desde una sola área de administración.
  • Ediciones intuitivas y control total sobre el contenido del sitio web.
  • Gestiona el blog, los eventos, el comercio electrónico y el boletín de noticias con facilidad desde un mismo lugar.
  • Sin plugins, sin tiempo de inactividad, sin pérdida de datos, y 100% de tiempo de actividad en todos los dispositivos.
  • Control total del SEO 


Proceso de Diseño

Cuando obtengas una propuesta para un sitio web de WordPress verás que tendrás que elegir un tema/plantilla para tu sitio web. Eso significa que tu empresa tendrá que encajar en la apariencia de una plantilla para múltiples propósitos.

¿No sería mejor diseñar todo el sitio web en torno a tu marca?

Creemos que cada empresa tiene sus propias historias que contar. Damos a los clientes del sitio web su experiencia de marca, haciéndoles sentir como si estuvieran en su tienda local o sala de exposiciones.

Singularidad

No hace falta decir que las plantillas de WordPress son utilizadas por miles de usuarios diferentes. Puedes encontrar temas desde 19 dólares hasta 100 dólares para los más populares. Este rango de precios ha hecho que WordPress sea bastante popular. Algunas plantillas alimentan decenas de miles de sitios web. Esto significa que hay decenas de miles de sitios web casi idénticos que tratan de representar a empresas muy diferentes. Algunas agencias de diseño web utilizan la misma plantilla para muchos de sus clientes.

Nosotros construimos sitios web y experiencias de usuario únicas. Diseñamos flujos de clientes para aumentar el tráfico y la conversión, apuntando a la audiencia única de su negocio.

Control total de SEO

Damos acceso completo al SEO integrado sin problemas en el área de administración. En WordPress es necesario descargar otros plugins. Algunos de ellos incluso necesitan una suscripción mensual para tener acceso a las funciones profesionales.

Personalización del sitio web

Si necesitas escalar o personalizar un sitio web de WordPress necesitas hacer uso de plugins. Hay un plugin para cualquier cosa que necesites. Un proyecto de WordPress puede contener una cantidad alucinante de plugins, que generalmente son de diferentes desarrolladores y no funcionan bien entre sí. Siempre es difícil hacer que todos esos plugins se fusionen en una apariencia similar. Siempre encontrarás bloqueos cuando intentes personalizar el tema y los plugins.

Mantenimiento

WordPress no es fácil de mantener. Tienes que mantener todos los plugins actualizados, reemplazar los que quedan obsoletos y encontrar una nueva alternativa. Desafortunadamente, el soporte de los plugins no es tan bueno, y si necesitas algo específico te espera un largo proceso de soporte.

Nuestros sitios web están construidos desde cero, y no se necesitan plugins. Seguirán funcionando y rindiendo bien durante todo el tiempo que los necesite. Obviamente, el mantenimiento es necesario de vez en cuando.

Velocidad del sitio web

Aunque WordPress es una gran plataforma para muchos usuarios llega a ser una solución lenta y difícil de mantener. , puede ser lento debido al uso de plugins o aplicaciones. 

La construcción de un sitio web personalizado te permite tener un control total sobre el código del back-end, lo que mejorará el rendimiento. La velocidad es uno de los principales factores que influyen en las decisiones de compra de los clientes. Un sitio web personalizado tendrá un mayor retorno de la inversión en comparación con el uso de temas pre-construidos.


Conclusión

Si está buscando la mejor manera de promocionar y gestionar tu empresa en línea, no hay mejor solución que nuestros sitios web hechos a medida. 

WordPress es una gran plataforma que ha hecho que los sitios web personalizados sean accesibles a todo el mundo, incluso sin conocimientos de codificación. Aunque es una plataforma popular probablemente no es la mejor plataforma para su empresa. 

Nuestros sitios web hechos a medida se adaptan a su empresa como una elegante suite italiana.

No dudes en ponerte en contacto con nosotros para darle a tu empresa el aspecto que se merece.

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Privacy and Data Policy

This privacy policy has been compiled to better serve those who are concerned with how their 'Personally Identifiable Information' (PII) is being used online. PII, as described in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context. Please read our privacy policy carefully to get a clear understanding of how we collect, use, protect or otherwise handle your Personally Identifiable Information in accordance with our website.

What personal information do we collect from the people that visit our blog, website or app?

When ordering or registering on our site, as appropriate, you may be asked to enter your name, email address, mailing address, phone number, credit card information or other details to help you with your experience.

When do we collect information?

We collect information from you when you place an order, subscribe to a newsletter, fill out a form, Use Live Chat, Open a Support Ticket or enter information on our site.

Provide us with feedback on our products or services

How do we use your information?

We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:

• To personalize your experience and to allow us to deliver the type of content and product offerings in which you are most interested.
• To improve our website in order to better serve you.
• To allow us to better service you in responding to your customer service requests.
• To administer a contest, promotion, survey or other site feature.
• To quickly process your transactions.
• To ask for ratings and reviews of services or products
• To follow up with them after correspondence (live chat, email or phone inquiries)

How do we protect your information?

We do not use vulnerability scanning and/or scanning to PCI standards.
We do collect credit card information, but did not know PCI compliant scans are now required.
We use regular Malware Scanning.

Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. In addition, all sensitive/credit information you supply is encrypted via Secure Socket Layer (SSL) technology.

We implement a variety of security measures when a user places an order to maintain the safety of your personal information.

All transactions are processed through a gateway provider and are not stored or processed on our servers.

Do we use 'cookies'?

Yes. Cookies are small files that a site or its service provider transfers to your computer's hard drive through your Web browser (if you allow) that enables the site's or service provider's systems to recognize your browser and capture and remember certain information. For instance, we use cookies to help us remember and process the items in your shopping cart. They are also used to help us understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.

We use cookies to:
• Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future. We may also use trusted third-party services that track this information on our behalf.

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since browser is a little different, look at your browser's Help Menu to learn the correct way to modify your cookies.

If you turn cookies off, some features will be disabled. It won't affect the user's experience that make your site experience more efficient and may not function properly.

However, you will still be able to place orders .


Third-party disclosure

We do not sell, trade, or otherwise transfer to outside parties your Personally Identifiable Information.

Third-party links

Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

Google

Google's advertising requirements can be summed up by Google's Advertising Principles. They are put in place to provide a positive experience for users. https://support.google.com/adwordspolicy/answer/1316548?hl=en

Google, as a third-party vendor, uses cookies to serve ads on our site. Google's use of the DART cookie enables it to serve ads to our users based on previous visits to our site and other sites on the Internet. Users may opt-out of the use of the DART cookie by visiting the Google Ad and Content Network privacy policy.

We have implemented the following:
• Demographics and Interests Reporting

We, along with third-party vendors such as Google use first-party cookies (such as the Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to compile data regarding user interactions with ad impressions and other ad service functions as they relate to our website.

Opting out:
Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising Initiative Opt Out page or by using the Google Analytics Opt Out Browser add on.

California Online Privacy Protection Act

CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law's reach stretches well beyond California to require any person or company in the United States (and conceivably the world) that operates websites collecting Personally Identifiable Information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals or companies with whom it is being shared. - See more at: http://consumercal.org/california-online-privacy-protection-act-caloppa/#sthash.0FdRbT51.dpuf

According to CalOPPA, we agree to the following:
Users can visit our site anonymously.
Once this privacy policy is created, we will add a link to it on our home page or as a minimum, on the first significant page after entering our website.
Our Privacy Policy link includes the word 'Privacy' and can easily be found on the page specified above.

You will be notified of any Privacy Policy changes:
• On our Privacy Policy Page
Can change your personal information:
• By emailing us
• By chatting with us or by sending us a support ticket

How does our site handle Do Not Track signals?
We honor Do Not Track signals and Do Not Track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.

Does our site allow third-party behavioral tracking?
It's also important to note that we do not allow third-party behavioral tracking

COPPA (Children Online Privacy Protection Act)

When it comes to the collection of personal information from children under the age of 13 years old, the Children's Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, United States' consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children's privacy and safety online.

We do not specifically market to children under the age of 13 years old.

Fair Information Practices

The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.

In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:
We will notify you via email
• Within 7 business days

We also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.

CAN SPAM Act

The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.

We collect your email address in order to:
• Send information, respond to inquiries, and/or other requests or questions
• Process orders and to send information and updates pertaining to orders.
• Send you additional information related to your product and/or service
• Market to our mailing list or continue to send emails to our clients after the original transaction has occurred.

To be in accordance with CANSPAM, we agree to the following:
• Not use false or misleading subjects or email addresses.
• Identify the message as an advertisement in some reasonable way.
• Include the physical address of our business or site headquarters.
• Monitor third-party email marketing services for compliance, if one is used.
• Honor opt-out/unsubscribe requests quickly.
• Allow users to unsubscribe by using the link at the bottom of each email.

If at any time you would like to unsubscribe from receiving future emails, you can email us at
• Follow the instructions at the bottom of each email.
and we will promptly remove you from ALL correspondence.

Last Edited on 2016-09-30

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